Key Points Best Fiends increased iOS U.S. revenue 109% due to strong downloads and feature releasesHard Levels that unlock discounts spurred a 21% WoW revenue increase for Pet Rescue SagaA Task List with a ‘skip-a-day’ option boosted revenue 16%...
Level Design
Tag: Level Design
Puzzle Report: August 2018
Content is King Epic Games’ decision to bypass the Google Play Store indicates a shift in power from platforms to developers. If Epic Games’ direct-to-web strategy is successful, this will lead to profit growth for developers Breakout App: Bricks N...
Puzzle Report: July 2018
Strategy Insights Jam City hired social media stars to market their app, driving engagement with YouTube videos and community contests. This campaign did not drive meaningful downloads. However, continue to test high-risk, high-reward marketing...
Puzzle Report: June 2018
GOOGLE PLAY INSTANT The organic installs from Google Play Instant (GPI) are currently modest. Consider waiting until GPI is available for AdWords before incurring the development costs GPI is now available to all developers Major KPI benefits of...
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