January 2024 Casual Report

January 2024 Casual Report

Read this month’s Headline Release, Market Watch, Breakout App, and Soft-Launch App Toon Blast’s Progress Pack is part of an early trend of IAPs that require players to complete missions in order to earn rewards. This type of IAP originally appeared in Coin Master in...
August 2023 Slots Design Report

August 2023 Slots Design Report

Selling Bonuses In-Machine Is an Emerging Trend Read this month’s Headline Release and Market Watch Selling Bonuses Inside Machines Selling bonuses for machines is an emerging trend in slots apps, but these offers usually appear in the app’s shop rather than within...
August 2022 Casino Report

August 2022 Casino Report

Gambling with IAPs Download the August Casino Report Caesars Slots’ Game Room takes a highly innovative approach to IAPs by allowing players to gamble on their purchases. In Game Room, players buy tokens that they use to bet on three mini-games. The mini-games pay out...
October 2021 Casual Report

October 2021 Casual Report

Collection feature IAPs Download the full October Casual Report A new collection feature in June’s Journey, June’s Memoirs, led to a staggering +68% MoM revenue increase—the largest of any casual feature released in the past year. In the casual market overall,...

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