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events

Tag: events

July 2022 Casual Report

July 2022 Casual Report

Upgradeable Event Hubs Download the July Casual Report Merge Dragons! has been testing Event Portal Upgrades for a year and Season Portal Upgrades, a similar feature, for nine months. These two portals allow players to access weekly events and a...

RPG Report: December 2019

RPG Report: December 2019

Executive Summary Cooking Mechanics & Cross-Promotion Events Rise of Kingdoms’ revenue was +34% and downloads were -12% WoW after the cooking collection event Thanksgiving Feast. Cooking events are driving revenue in top-grossing apps across...

RPG Report: August 2019

RPG Report: August 2019

Executive Summary Revenue Drivers AFK Arena’s revenue increased +23.7% WoW and +16.2% 2Wo2W after the release of Voyage of Wonders. Downloads were up +11.6% and +18.6% during those time periods. Revenue in Rise of Kingdoms increased +47.5% WoW for...

Puzzle Report: August 2019

Puzzle Report: August 2019

New Innovations Revenue increased +6.2% WoW after the release of Best Fiends' Temper of Doom, and +7.8% WoW after the release of Music Festival but did not sustain following either release. Revenue flattened 2Wo2W after Temper...

Puzzle Report: July 2019

Puzzle Report: July 2019

Candy Crush Friends Saga revenue increased +23% WoW and +26% 2Wo2W after the release of The Big Bubblegum Debacle. A Limited Offer sale was also released during that time period, contributing to the revenue growth. Downloads were up +8% WoW and +1%...

Casino Report: June 2019

Casino Report: June 2019

Revenue was +27% WoW the first time Win Zone went live … and +34% 3Do3D the second time.  After the release of Buddy Charm Quest, an adaptation of HoF Legends, revenue appears relatively flat … with a potential spike on the last day. Before the...

Puzzle Report: June 2019

Puzzle Report: June 2019

The release of a new Daily Quests feature appears to have increased the revenue impact of an existing, recurring event, Treasure Hunts. After Daily Quests went live, revenue was +11% 4Wo4W (two holiday sales in May also boosted revenue). Soft...

Casino Report: April 2019

Casino Report: April 2019

REVENUE DRIVERS Caesars Slots released an initially free mini-game event that helped grow revenue by 13% WoW. This less-prohibitive flow, which is an innovative twist on the spin-to-play framework, can be applied to almost any event system....

Hidden Hotel: Miami Mystery

Hidden Hotel: Miami Mystery

Revenue Analysis Hidden Hotel: Miami Mystery was launched in the U.S. on 2/21/19, and was averaging $10.1K in revenue daily the week ending 4/12/19. Revenue appears down from the peak in early April. Graph data is iOS U.S. only Teardown The app...

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