Character-specific missions add meaning to collections Three recent mission events in Disney Magic Kingdoms averaged over +100% revenue growth by tying missions to character collections. While not everyone can match the powerful draw of Disney’s IP, there are lessons...
Executive Summary Revenue Driver After the launch of Crucible of War, Star Trek Fleet Command’s revenue was +88% and downloads were +29% 3Do3D compared to the same days from the previous week. Revenue Movement Summoners War combined the 6th Summonerversary...
Executive Summary Fantasy Westward Journey 3D by NetEase In January 2020, Fantasy Westward Journey 3D averaged $358,275 in daily revenue and 12,982 daily downloads. The app was launched exclusively in China in December 2019. Black Desert Mobile by Pearl Abyss Since...
Executive Summary Cooking Mechanics & Cross-Promotion Events Rise of Kingdoms’ revenue was +34% and downloads were -12% WoW after the cooking collection event Thanksgiving Feast. Cooking events are driving revenue in top-grossing apps across genres. During the...
Revenue Drivers Monetize a high ARPDAU, yet smaller-sized, player persona with content that is both entertaining and social. POP! Slots had a 58% WoW revenue spike attributable to a machine release that caters to high-spending Sensation Serenas. The machine was...