Level Event with Linear Upgrades Download the June Casino Report Cashman Casino’s Dream House (11% revenue 2Wo2W) is a strong example of how to use a linear progression of upgrades to create an engaging level event. Dream House succeeds by...
Breakout App
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June 2022 Casual Report
Battle Pass with Exclusive Pets Download the June Casual Report Harry Potter: Puzzles and Spells’ Magical Creatures Season battle pass helped increase revenue 20% MoM by monetizing pets, one of the app’s main gameplay mechanics. Previously, players...
May 2022 Casino Report
Engagement-Based Competitions Download the May Casino Report Bingo Bash’s Bash Leagues Beta provides a fresh take on competitions by having players compete based on engagement rather than skill. This is the first competition feature that we've...
April 2022 Casual Report
Hero-Based Mission Feature Download the April Casual Report Monster Legends takes an innovative approach to mission features by requiring players to earn new heroes in order to unlock missions. This design, which appears frequently in core apps,...
March 2022 Casino Report
Team Challenge Event Download the March Casino Report HoF Together, a new team challenge event in House of Fun, helped increase revenue by 18% during its five-day run. In this event, players are automatically assigned to teams. Players then...
March 2022 Casual Report
Challenge event with decorations Download the March Casual Report UNO!’s Papercut Workshop, a Chinese New Year-themed challenge event, helped increase revenue 19% MoM for the duration of its release. In this event, players complete daily challenges...
August 2021 Core Report
Combined Mission and Content Releases Download the full August Core Report Mission features that are released simultaneously with new equipment, abilities, or heroes have estimated revenue impacts of +34%, +19%, and +16% MoM, respectively. That's a...
Puzzle Report: May 2020
Executive Summary First-Try Win Collection Event During the initial release of Magic Keys of Oz in Wizard of Oz Magic Match, revenue was +13% and downloads were -13% WoW. The second release saw revenue +31% and downloads -6% WoW. Levels Economy...
RPG Report: April 2020
Executive Summary Content Expansion Season After the release of Empires and Puzzles’ Season III, revenue was +23% and downloads were -15% MoM. 2Mo2M revenue and downloads were +152% and +111%, respectively. Trends In 20 tracked RPG apps, downloads...
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