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Product Roundtable on Brawl Stars’ Angels vs. Demons Event

About the Event

[PAST EVENT] This event has already ended, but subscribing members can find the recording here.

Join us for an engaging roundtable discussion exploring the Angels vs. Demons expansion event that boosted Brawl Stars’ weekly revenue by a massive 60%. This session will explore the key factors driving the app’s highest revenue week to date, including:

  • Compared to Brawl Stars’ recent expansions, Angels vs. Demons offers fewer but more powerful abilities and applies abilities to all heroes rather than making them hero- or class-specific.

  • A unique (and expensive) chain offer that encourages players to spend several times to unlock exclusive hero skins.

Join us to gain actionable insights from Brawl Stars’ success and implement them in your own product and monetization strategies.

Register Now

Date: January 9th, 2025
⏰ Time: 10:00 – 11:00 AM PST

ABOUT THE PRESENTER

Tiffany Keller
Principal PM & Podcast Host
GoFundMe & Rise and Play

Speaker biography

Tiffany Keller is a seasoned product leader with deep expertise in AI-driven game development, mobile gaming, and digital platforms. She is currently the Principal Product Manager at GoFundMe, where she focuses on strategic growth, user engagement, and platform innovation.

Tom Storr
Founder
The Experimentation Group

Tom Storr is a product and experimentation expert, driving revenue growth through data-driven innovation. As the Founder of The Experimentation Group, he helps mobile game studios optimize their monetization, retention, and engagement strategies by leveraging experimentation and iterative design.

Talia Shmuel
Lead of Product & Game Design
Bring It On! Games

Talia Shmuel is an experienced leader in product and game design with over a decade in the industry, currently heading product strategy at Bring It On Games. Talia specializes in product management, operations, and design leadership, applying her deep expertise to drive growth and innovation.