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Pocket Gems Soft-Launches Mature Narrative Game Ivy: Stories We Play
The San Francisco-based developer looks to follow up its successful Episode with a new mature-themed, episodic storytelling game Ivy: Stories We Play. Ivy: Stories We Play was launched on iOS in Australia and New Zealand. The game features “mature”...
Mobile Game Trends of 2019, Predictions for 2020
GameRefinery cofounder Joel Julkunen and Square Enix Mobile Product Lead Albert Martinez reflect on the most notable trends of 2019 and discuss what they anticipate for 2020. Trends of 2019 Battle Passes Battle passes have permeated multiple genres...
How Roblox Is Leading the Future of Gaming
In the last decade, building-block games have blurred the line between player and developer. David George and Marc Andreessen explain why, for this reason, Roblox is leading the gaming industry into the future. Without the risks of traditional...
Snap Games: Snapchat’s Social Gaming Evolution
Ten months after its launch, Snap Games continues to grow its multiplayer games platform on Snapchat with exclusive first- and third-party titles, innovative social features, and strategic partnerships. Overview Snap Inc. launched Snap Games in...
Fintech: Every Company’s Untapped Revenue Stream
Product leaders across markets—from Uber to Google—are adopting banking, payments, and lending. Andreessen Horowitz General Partner, Anish Acharya, believes every company can generate substantial revenue from financial services, and details three...
The Psychology of Engaging Games
Goal setting, feedback, social context, and growth mindset —if done right— improve engagement. I/O psychologist Jamie Madigan delves into the nuances that make these design elements tick. Goal Setting Providing a specific, achievable goal improves...
Hypercasual Continues to Skyrocket
Hypercasual sustains its substantial market impacts after first exploding onto the market in 2018. Hypercasual games account for nearly 80% of the mobile game industry’s overall install growth, 38% of total ad revenue, 12.5% of total installs, and...
DeNA Reports Losses but Expects a Rebound
DeNA plans to revise business strategies after reporting an impairment loss and a decrease in revenue from older games. DeNA reported significant Q3 losses due to an impairment loss and declining virtual currency sales in older games. The company...
Bingo Bash Executive Producer’s Tips for F2P Developers
Priyank Badkul, product owner at Huuuge Games and executive producer of Bingo Bash, reveals advice for developing a F2P game. Focus Innovation Focus innovation on one aspect of your game and stick with tried and true approaches for the rest. Huuuge...
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