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Slots Design Report: May 2020

Slots Design Report: May 2020

Executive Summary New Innovations In Cash Frenzy's Gorgeous Cleopatra, players collect machine currency to build and purchase custom free spins bonuses. During normal free spins, a wheel triggers one of four boosts. In Ruby VS Pearl in Slotomania,...

Puzzle Report: May 2020

Puzzle Report: May 2020

Executive Summary First-Try Win Collection Event During the initial release of Magic Keys of Oz in Wizard of Oz Magic Match, revenue was +13% and downloads were -13% WoW. The second release saw revenue +31% and downloads -6% WoW. Levels Economy...

RPG Report: April 2020

RPG Report: April 2020

Executive Summary Content Expansion Season After the release of Empires and Puzzles’ Season III, revenue was +23% and downloads were -15% MoM. 2Mo2M revenue and downloads were +152% and +111%, respectively. Trends In 20 tracked RPG apps, downloads...

Casino Report: April 2020

Casino Report: April 2020

Executive Summary Poker Face - Live Texas Holdem by Comunix Ltd March revenue and downloads for Poker Face - Live Texas Holdem spiked +64% and +390% MoM, respectively. This rapid growth coincided with the implementation of social distancing...

Slots Design Report: April 2020

Slots Design Report: April 2020

Executive Summary Expanding Reels Progression In House of Fun's The King of Swing, three types of wild symbols expand within reels or expand the reels themselves. Free spins and a randomly triggered Frenzy Mode fully expand reels. Pet Collection...

Puzzle Report: April 2020

Puzzle Report: April 2020

Executive Summary App Teardowns In Hay Day Pop, players build and expand a farm that combines custom design and Sims-like mechanics. Happy Blast was one of the most downloaded puzzle apps in China during the peak of COVID-19 isolation—with 1.6M...

RPG Report: March 2020

RPG Report: March 2020

Executive Summary Arknights by Yostar Limited In February 2020, Arknights averaged $44,535 in daily revenue (+118% MoM) and 2,635 daily downloads (-6% MoM). Puzzle Mini-Game Event After the release of the Sharp Eyes & Quick Hands and Picking Up...

Casino Report: March 2020

Casino Report: March 2020

Executive Summary JJ Dou Dizhu by JJWorld (Beijing) Network Technology JJ Dou Dizhu (JJ斗地主-欢乐棋牌休闲合集) is a top-grossing casino app in China. Starting on 1/24/20, revenue was +25% and downloads were +172% MoM, likely driven by COVID-19 isolation...

Quantifying Player Engagement

How does a player come to love a game? By analyzing the behavior of millions of Candy Crush Saga players scientists quantified progression and churn as a competition between relative difficulty and engagement. From 2014 to 2016 scientists studied a...

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