Latest research
Explore Liquid and Grit’s latest cross-industry research and insights. Our experts share insight, best practices, and strategies to help leaders make progress on mobile gaming and app development’s toughest challenges. Join us in reimagining app development together.
Read our latest insights
July 2022 Core Report
Short Endgame Tournament Download the July Core Report MARVEL Strike Force’s Cosmic Crucible helped increase revenue by 18% 2Mo2M. This feature succeeds in part by using a relatively rare tournament structure known as a Swiss-style tournament. ...
July 2022 Casino Report
Competition with IAP Bonus Rewards Download the July Casino Report Hit it Rich!'s Weekly Race World Champions competition feature helped increase revenue 9% MoM by awarding bonuses for IAPs. As players advance to higher divisions, their bonuses...
July 2022 Slots Design Report
Faux-IP Custom Design Download the July Slots Design Report In Jackpot World’s Academy of Wizardry machine, players design wizards that resemble parts of the Harry Potter franchise. During a bonus, players earn multipliers based on how closely...
July 2022 Casual Report
Upgradeable Event Hubs Download the July Casual Report Merge Dragons! has been testing Event Portal Upgrades for a year and Season Portal Upgrades, a similar feature, for nine months. These two portals allow players to access weekly events and a...
June 2022 Core Report
New Hero Types Download the June Core Report Star Trek Fleet Command’s Below Deck Officers are a new hero type that significantly raises players’ potential power—which helped increase revenue by a massive 41% 2Mo2M. These heroes grant valuable...
June 2022 Casino Report
Level Event with Linear Upgrades Download the June Casino Report Cashman Casino’s Dream House (11% revenue 2Wo2W) is a strong example of how to use a linear progression of upgrades to create an engaging level event. Dream House succeeds by...
June 2022 Slots Design Report
Coin Master-Inspired Machine Download the June Slots Design Report Lotsa Slots' Gem King Super Social includes a Coin Master-inspired mini-game directly within the machine. This is part of an early trend of machines using mechanics that have...
June 2022 Casual Report
Battle Pass with Exclusive Pets Download the June Casual Report Harry Potter: Puzzles and Spells’ Magical Creatures Season battle pass helped increase revenue 20% MoM by monetizing pets, one of the app’s main gameplay mechanics. Previously, players...
Play-To-Earn Deep Dive Tool Kit
Download the Play-To-Earn Deep Dive Toolkit Play-to-earn (P2E) is an exciting opportunity for startup game companies but is still too risky for large companies. That said, large companies should be ready to capitalize when P2E economies become...
All your product research in one monthly report
Join the many top companies that receive our monthly reports to make the best product decisions and stay on top of the ever-changing mobile gaming market.