Talia Shmuel
Experience and background
Talia Shmuel is a highly experienced leader in product and game design, currently heading product strategy at Bring It On Games. In her role, she is responsible for taking products from concept to full market scale, leading the charge in product planning and execution. With over a decade in the gaming industry, Talia specializes in product management, operations, and design leadership, applying her deep expertise to drive growth and innovation.
Prior to Bring It On Games, Talia held key roles at Plarium, where she served as Product & Market Insights Director. She led teams in analyzing market trends, shaping company strategy, and driving successful game development, including overseeing Raid Shadow Legends, a billion-dollar franchise. Talia’s broad skill set spans product innovation, competitive analysis, strategic planning, and management of multi-disciplinary teams, making her a versatile and accomplished leader in the gaming industry.
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Expertise
- Product Management
- Product Leadership
- User Experience (UX)
- Market Analysis
- Game Design
Talia’s recommended reading
One of This Year’s Biggest Expansions
Empires & Puzzles Aims Big on Its Latest Expansion Empires & Puzzles’ Dragonspire expansion offers a massive standalone experience that rivals the scope of the app’s base game. The expansion adds a new type of hero that players use to build...
A Huge Combo Event Boosts Revenue 80%
How To Fuse Several Events Into a Single Progression Cookie Run: Kingdom’s latest collection event offers an innovative progression that requires players to advance through four separate events to unlock a valuable hero. Each event drives a...
Adding Progressions to Skins Boosts Revenue 25%
Core's First Progression for Skin Collection Mobile Legends: Bang Bang’s Collection feature is the first permanent progression for skin collection we’ve seen in any core app. In this feature, acquiring hero skins advances players in a ranking...