Kenneth Landen
Experience and background
Kenneth Landen is the CEO and co-founder of a stealth startup focused on creating innovative entertainment experiences. With a career spanning over a decade in the gaming industry, Ken has held pivotal roles in product management and strategic development. Prior to his current venture, he served as Director of Product Management at Hit Factor Inc., where he led the development and live operations of multiple game teams, providing key industry insights and strategic direction. He was also responsible for elevating product management practices across internal and external studios.
Ken’s extensive experience includes leadership positions at Gala Games, Scopely, and Blizzard Entertainment, where he contributed to the success of top-grossing mobile titles such as Yahtzee with Buddies and Dice with Buddies. He has a strong background in product strategy, analytics, live operations, and team management, making him a highly skilled leader in both game development and business strategy. Ken’s hands-on approach to driving growth and his ability to align product vision with market trends have been key to his success in the gaming industry.
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Expertise
- Product Strategy
- New Product Design and Development
- LiveOps
- Behavioral and Viral Marketing
- Analytics
kenneth's recommended reading
The Economy Behind Squad Busters’ Exceptional ARPDAU
We tore down Squad Busters’ economy to see how it achieves an impressive ARPDAU and what steps Supercell is taking to correct its underwhelming retention. Here are our key takeaways: 84% of player spend is hero shards, which players primarily earn...