Jen Donahoe
Experience and background
Jen Donahoe is a seasoned marketing consultant and fractional CMO with over 20 years of experience in the gaming and entertainment industries. Currently, she leads JadeInferno Consulting, providing strategic marketing, growth, and publishing services to major clients such as Blizzard, EA, and Hasbro. Her work focuses on helping brands ignite passion within their audiences and achieve significant growth. Jen also co-hosts the Deconstructor of Fun podcast, where she shares industry insights and analysis on gaming trends.
Before JadeInferno, Jen held senior leadership roles at companies like Riot Games, Scopely, and EA, where she led global marketing efforts for successful titles including League of Legends, Teamfight Tactics, and Star Wars. Her expertise spans mobile marketing, brand development, and go-to-market strategies, making her a trusted advisor and leader in the gaming industry.
Contact Jen
Expertise
- Marketing Consulting
- Brand Consulting
- Marketing Strategy
- Product Marketing
- Market Research
Jen's recommended reading
TikTok Filters Could Be the Next Big Playable Ad Trend
Monopoly GO! used a unique TikTok AR filter and other social media strategies to drive users to an in-app competition event. To promote the new Tycoon Racers competition event, Scopely launched a UA campaign that included a TikTok AR filter...