You will see the new L&G Slots Personas featured in this Report. We partnered with Kinrate Analytics, an expert team of professors who specialize in user personas, to create the most actionable and relevant user personas in online & mobile...
Casino Reports
Category: Casino Reports
Casino Report: October 2018
"Intellectual property has the shelf life of a banana." Bill Gates, July 7, 2011 Product management is transitioning in live mobile games. The shift is away from releases focused on features that often compete with the core game play and/or...
Casino Report: September 2018
Top Points DoubleDown Interactive released a new app, DoubleDown Fort Knox. A $4.99 auto-renewing subscription currently drives the most transactionsPOP! Slots paired the release of the Kong machine with a Cash Wheel event to drive a 50% WoW spike...
Casino Report: August 2018
Content is King Two major strategic developments indicate a shift in power from platforms to developers. Epic Games is bypassing the Google Play Store and Netflix is testing circumvention of the iOS Apple Store. The success of these ventures could...
Casino Report: July 2018
Featured Machines Impact Featured slots machines continue to be a major revenue-driving component of growing apps. Featured machines led to revenue bumps in POP! Slots (41% WoW) and Slotomania (17% WoW) New App: Bingo Drive Bingo Drive by Gliding...
Casino Report: June 2018
SLOTOMANIA REVENUE GROWTH Slotomania revenue increased by 33% MoM from $4.6M in February to $6.1M in March. Revenue remained elevated throughout April and May. Revenue growth kicked off in late-January and continued through mid-April. Revenue...
Casino Report: May 2018
The Supreme Court recently gave states the go-ahead to legalize sports gambling (1). This is a win for our industry in light of GDPR, the Washington State ruling, and the Belgian Gaming Commission’s recommendation to prosecute illegal loot boxes...
Casino Report: April 2018
The Expected Value (EV) of GDPR changes are likely minimal, ranging from an estimated impact of 0.4% to 3.6% on total app revenue. Since the EV of a penalty can be severe, Product Leads should ensure compliance … particularly in smaller revenue...
Casino Report: March 2018
This month we added a new section, Impact Features, highlighting features that drove observable revenue. New Innovations now covers features without observable revenue, but that could either improve retention and/or have potential upside on the...
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