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Content is King Two major strategic developments indicate a shift in power from platforms to developers. Epic Games is bypassing the Google Play Store and Netflix is testing circumvention of the iOS Apple Store. The success of these ventures could...
Featured Machines Impact Featured slots machines continue to be a major revenue-driving component of growing apps. Featured machines led to revenue bumps in POP! Slots (41% WoW) and Slotomania (17% WoW) New App: Bingo Drive Bingo Drive by Gliding...
SLOTOMANIA REVENUE GROWTH Slotomania revenue increased by 33% MoM from $4.6M in February to $6.1M in March. Revenue remained elevated throughout April and May. Revenue growth kicked off in late-January and continued through mid-April. Revenue...
The Supreme Court recently gave states the go-ahead to legalize sports gambling (1). This is a win for our industry in light of GDPR, the Washington State ruling, and the Belgian Gaming Commission’s recommendation to prosecute illegal loot boxes...
The Expected Value (EV) of GDPR changes are likely minimal, ranging from an estimated impact of 0.4% to 3.6% on total app revenue. Since the EV of a penalty can be severe, Product Leads should ensure compliance … particularly in smaller revenue...
This month we added a new section, Impact Features, highlighting features that drove observable revenue. New Innovations now covers features without observable revenue, but that could either improve retention and/or have potential upside on the...
INTRODUCTION Innovations Collect more positive App Reviews by letting players give ratings without leaving the app Changes to the Apple SDK make it much easier to gather valuable reviews. Frictionless Ratings Provide simple alternatives for players...
If a picture is worth a thousand words, then a one minute, 25 fps video is worth 1.5 million. The ability to share video is one reason we posted our analysis of House of Fun HoF Legends online. Included is a detailed analysis of the feature’s...
NEW USER BALANCE The value a new player receives after the tutorial (if a tutorial exists) The value includes all types of currency (primary, secondary, and others) [envira-gallery slug="new-user-balance-casino-economy"] Key Takeaways: The new user...
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