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Casino Report: February 2018

Collect more positive App Reviews by letting players give ratings without leaving the app Provide simple alternatives for players to share the app with friends now that Facebook App Invites are deprecated Build re-skinnable mini-games to supplement your event roadmap and drive revenue

FRICTIONLESS RATINGS

Collect more positive App Reviews by letting players give ratings without leaving the app

[pigeon_protect]Key Takeaways

  • The benefits of this in-app rating system are obvious: it keep players in the app while gathering valuable ratings and reviews
  • Determine the amount of pre-ratings vetting based on the age of the app and your understanding of specific player satisfaction
  • For riskier player reviews, consider a highly-involved vetting process; see Infinity Slots’ pre-ratings survey that predicts a player’s likely rating and gathers valuable player insights
  • Replace the rating flow with a customer support option if a player’s survey response is mild to negative

Feature Explanation

  • Apple’s automatic ratings allow players to rate the app without opening the App Store

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Additional Information

  • More images in the Feature Database
  • Release: 7/19/17 (with SKSReviewController iOS 10.3)
  • KPI: Installs (driven by positive App Ratings)
  • Player motivations: Association, Value

Related Features

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