Selling Bonuses In-Machine Is an Emerging Trend Read this month’s Headline Release and Market Watch Selling Bonuses Inside Machines Selling bonuses for machines is an emerging trend in slots apps, but these offers usually appear in the app’s shop rather than within...
Reimagining Club Events Read this month’s Headline Release and Market Watch Introduction Club events perform poorly in the casual market, so most casual apps don’t invest in developing complex club events. But this lack of investment is a self-fulfilling prophecy, as...
Read the Battle Pass Toolkit Update Since we first published our Battle Pass Toolkit in 2021, battle passes have become an essential component of apps’ monetization strategies and player experiences. In nearly every genre, developers are adding more features, price...
Leveling Systems in the New UA Landscape Read this month’s Headline Release and Market Watch In this month’s Headline Release, we analyze a major update in Clash Royale that addresses some of the app’s underlying progression issues. However, despite taking...
Adding Progressions to Mini-Games Boosts Engagement Read this month’s Headline Release and Market Watch This month’s Casino Headline Release looks at how Jackpot World’s Waves & Wins drives engagement and spend by tying a unique cooking mini-game to multiple...