Executive Summary
Revenue Drivers
AFK Arena’s revenue increased +23.7% WoW and +16.2% 2Wo2W after the release of Voyage of Wonders. Downloads were up +11.6% and +18.6% during those time periods.
Revenue in Rise of Kingdoms increased +47.5% WoW for the one-week duration of the Qixi Festival Events. Downloads were down -21.1% during this period and revenue returned to baseline shortly after the event completed.
Roadmap Insights
AFK Arena has invested more in collection features and substantially less in notices and rewards than the top grossing RPG apps.
Rise of Kingdoms invests more heavily in club features and places a lower priority on reward and collection features compared to the top grossing RPG apps.
[pigeon_protect]
[/pigeon_protect]
[pigeon_display_when access="disabled"][st_icon_box background="#e7e7e7" opacity="1" icon="icon: unlock-alt" icon_color="#ffffff" icon_bg="#444444" border_color="#8c8c8c" icon_spin="no" icon_position="icon-top"]To continue reading, you must be a subscriber. Joining is easy, pick your plan here and get full access immediately (you can cancel at any time).
Already a member? Sweet - just login here and you’ll be all set.
Subscribing to Liquid & Grit offers the ability to stay up to date on the latest mobile gaming and new product trends.
As a subscriber, you’ll also get:
- Revenue-driving mechanics in concise PDF format
- Downloadable economy, level, and currency spreadsheets
- Deconstructions of upcoming competition in soft launch and breaking the top 100
- Online tools that hold over 15K libraries and years of analysis
- Valuable knowledge that helps you create the best mobile gaming experience
Want to see a sample of what Liquid & Grit reports include? Not a problem, click HERE to grab some freebies
[/st_icon_box] [/pigeon_display_when]Table of Contents
Revenue Drivers
- Mini-Adventure Puzzles
- Voyage of Wonders in AFK Arena
- Multi-Event Festivals
- Qixi Festival Events & Offers in Rise of Kingdoms
Market Watch
- Notable Releases I, II, & III
Appendix
- Mechanics Taxonomy
- Utilize L&G’s Tools
- Premium Partnerships
Review all features and events released in the Data Tool