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Rob Whitehead

Experience and background

Rob Whitehead is an experienced product strategist currently serving as the Director of Product Strategy at Homa, where he focuses on shaping product management and strategic direction. Prior to joining Homa, Rob was the Head of Content Strategy at Carry1st, where he played a pivotal role in slate strategy, new product concepts, M&A, and publishing sourcing. He also contributed to product management on Mancala, helping define its roadmap and drive development.

Rob spent over eight years at Scopely, where he held several key roles, including Lead Product Manager for Scrabble GO. His focus was on advertising, subscriptions, and live-operations strategy, with an emphasis on innovative monetization techniques. Earlier in his career, Rob worked in equity capital markets as an analyst at Macquarie Group, bringing a strong financial background to his product and content strategy expertise.

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Expertise

    • Product Strategy
    • Competitive Intelligence
    • LiveOps
    • Content Development
    • Market Research

     

    Rob's recommended reading

    Competitive Intelligence Panel #4

    October 23, 2024 10:00 – 11:00 AM PST We invite you to join our roundtable discussion on the crucial role of competitive intelligence (CI) in the mobile gaming industry. Our discussion will cover best practices and key topics such as: The future of...

    Product Roundtable on Expansion Events

    October 24, 2024 10 - 11 AM PST Join us for a comprehensive roundtable discussion on expansion events with extensive progressions, resource mechanics, and innovative IAPs. We'll be joined by special guests Norbert Kalman, Shane Sareli, Tiffany...