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Competitive Intelligence AMA with Yariv Ben Zichri

About the Events

September 25, 2024
9:00–10:00 AM PST

We invite you to join our roundtable discussion on the vital role of competitive intelligence (CI) within the mobile gaming sector. Our discussion will cover best practices and key topics such as:

  • Staying informed and managing industry intelligence: Methods for staying updated on industry trends, balancing long-term strategic insights with short-term actionable intelligence, and ensuring intelligence is both timely and relevant.
  • Collaboration and influence within product and strategic teams: Navigating the role of a critic when working with product teams, influencing strategic company decisions, and determining the level of hands-on involvement versus relying on external suppliers.
  • Role of automation in competitive intelligence: The integration of automation in CI processes, balancing automated data collection with manual analysis, and ensuring efficient and accurate intelligence workflows.

Our panel will feature experts from the field, including representatives from Candivore and Homa. This roundtable is tailored for professionals specializing in competitive intelligence within the mobile gaming and app development sectors. Don’t miss this opportunity for insight into the expertise and experience that drive strategic decision-making and innovation in this rapidly evolving industry.

Register Here

ABOUT THE PRESENTER

Yariv Ben-Zichri
Head of Research
Candivore

Speaker biography

Yariv Ben-Zichri is an experienced research leader with over two decades of expertise in market analysis, consumer insights, and strategic research. He currently serves as the Head of Research at Candivore, where he drives data-driven decision-making to optimize game performance and user engagement. Before joining Candivore, Yariv spent over 11 years at Plarium, where he also held the role of Head of Research, leading teams that developed research frameworks crucial to the company’s growth in the gaming industry.

Prior to his time at Plarium, Yariv was the Director of Market Research at 888.com, where he managed a decade-long stint in overseeing market research strategies that supported the company’s global operations. His career began at ECI Telecom and Amdocs, where he honed his skills as a research analyst, focusing on telecommunications and software solutions. Yariv’s extensive background in research has positioned him as a key player in understanding market dynamics and driving business strategy through insightful research methodologies.