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July 2016: Social Casino Product Report

We begin this report with an overview of the slot machine content across the 30 top-grossing slots games. Then, we explain how to use different marketing frameworks to build a diversified roadmap filled with both incremental wins and new innovations. The Quick Wins section includes high ROI features in sales, community, and mini-game mechanics. The Economy […]

We begin this report with an overview of the slot machine content across the 30 top-grossing slots games. Then, we explain how to use different marketing frameworks to build a diversified roadmap filled with both incremental wins and new innovations.

The Quick Wins section includes high ROI features in sales, community, and mini-game mechanics.

The Economy Section breaks down Hot Shot Casino Slots, a game released by Phantom EFX (Scientific Games) in April 2016. The game is already the 34th top-grossing social casino game on iOS.

SLOT MACHINE MARKET OVERVIEW

  • Hot Shot Casino Slots

KEY FEATURES

  • In-Game Surveys
  • Gamified Sales
  • Organic Communities
  • Scratcher Cards

MARKET WATCH

  • Non-FB web platform – Caesars Casino
  • New bet controls, new live events, and a refreshed design – WSOP
  • Level progression mini-game – Gold Fish Casino

ECONOMY DEEP DIVE

  • Hot Shot Casino Slots

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